David McRaney: You Are Not So Smart: Why You Have Too Many Friends on Facebook, Why Your Memory Is Mostly Fiction, and 46 Other Ways You're Deluding Yourself

You Are Not So Smart: Why You Have Too Many Friends on Facebook, Why Your Memory Is Mostly Fiction, and 46 Other Ways You're Deluding Yourself


Description

An entertaining illumination of the stupid beliefs that make us feel wise. You believe you are a rational, logical being who sees the world as it really is, but journalist David McRaney is here to tell you that you're as deluded as the rest of us. But that's OK- delusions keep us sane. "You Are Not So Smart" is a celebration of self-delusion. It's like a psychology class, with all the boring parts taken out, and with no homework.Based on the popular blog of the same name, "You Are Not So Smart" collects more than 46 of the lies we tell ourselves everyday, including: Dunbar's Number - Humans evolved to live in bands of roughly 150 individuals, the brain cannot handle more than that number. If you have more than 150 Facebook friends, they are surely not all real friends. Hindsight bias - When we learn something new, we reassure ourselves that we knew it all along. Confirmation bias - Our brains resist new ideas, instead paying attention only to findings that reinforce our preconceived notions. Brand loyalty - We reach for the same brand not because we trust its quality but because we want to reassure ourselves that we made a smart choice the last time we bought it. Packed with interesting sidebars and quick guides on cognition and common fallacies, "You Are Not So Smart" is a fascinating synthesis of cutting-edge psychology research to turn our minds inside out.

Stan Williams explains how the Moral Premise - a statement of truth about the protagonist's psychological predicament - is a fundamental part of every successful movies structure. Screenwriters will learn the history and theory of the Moral Premise, and its components and structure. An updated edition of the bestselling collection of timeless wisdom from the world's greatest investor Readers of Warren Buffett's letters to Berkshire Hathaway shareholders have gained an You Are Not So Smart: Why You Have Too Many Friends on Facebook, Why Your Memory Is Mostly Fiction, and 46 Other Ways You're Deluding Yourself download PDF enormously valuable informal education in the art of investing. Broad in scope and long on wisdom, Buffett's letters explain his principles on sound investing, selecting managers, valuing businesses, using financial information profitably, and other vital topics for investors. This newly updated Fourth Edition includes Buffett's latest wisdom on such topics as the financial crisis, the housing bubble, corporate governance, Berkshire Hathaway's acquisition of Burlington Northern Santa Fe, the role of oversight in heavily regulated industries, today's best investing opportunities, and the weaknesses of popular option valuation models.


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Author: David McRaney
Number of Pages: 302 pages
Published Date: 27 Oct 2011
Publisher: GOTHAM BOOKS
Publication Country: New York, United States
Language: English
ISBN: 9781592406593
Download Link: Click Here
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